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Brian Scott responsible for Miele New Zealand

A world leader in the manufacture of premium domestic appliances, Miele, has appointed Brian Scott to head up Miele New Zealand, the latest subsidiary in the German-based company’s global operations.

As national sales manager of Miele New Zealand Limited, Brian Scott began his role by setting up Miele’s Chartered Agents system while establishing the subsidiary’s Auckland office and showroom which opened in early January this year.

Miele New Zealand markets Miele appliances through a carefully selected network of Miele Chartered Agents (MCA) including Kitchen & Things, Harvey Norman and independent retailers in various locations around New Zealand.

The development of the MCA network ensures that Miele will become much closer to its New Zealand customers while also achieving optimum consistency in the presentation and delivery of Miele products and services. Brian is most confident that the implementation of the network will contributed significantly to future sales growth.

Overall, Brian Scott is responsible for the management of the sales and service of Miele’s prestigious domestic appliances and specialised commercial equipment throughout New Zealand. In addition, he will manage the success of complimentary cooking classes, showcasing the attributes of Miele appliances, to be conducted regularly at Miele’s Auckland premises from July. 

Brian brings with him a wealth of experience in the appliance industry. Most recently, he was retail sales manager from Miele and LawnMaster at Steelfort Engineering Limited. Until this year, Miele appliances were imported by Palmerston North-based Steelfort Engineering and sold to consumers via various electrical retailers.

For further information about Miele New Zealand, go to www.miele.co.nz.

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